“Once Upon a Ride…” Where Thrills and Theme Unite in the 21st Century Era of the “Story Coaster”

UNDER REFURBISHMENT! You know I love to keep things fresh around here, and as a result, this feature is currently under construction! As I finish up edits over the next few days, you may encounter outdated information, repeated or disjointed sections, or “past perspectives” that refer to current events in the future tense. If you don’t mind sifting through some rough edges, I think you’ll still enjoy it… and check back soon for a fully refurbished story!

If you ask Universal Orlando, the 2019 opening of Hagrid’s Magical Creatures Motorbike Adventure at Universal’s Islands of Adventure represents not just a reset (ending Universal’s long-time dependence on screens and simulators), but the dawn of a new era: the age of the “story coaster.” Is the new Wizarding World E-Ticket the first? Well…

What exactly makes a coaster “worthy” of being called a “story” coaster? Of course, there’s no official definition, so to help us make sense of what’s what, it got us thinking about four categories of classifying roller coasters by their storytelling. And though the lines can be blurry, we tend to think of it this way…

The Park Lore Coaster Narrative Classification Scale

THRILL COASTERS

Most of the bare wood or steel coasters at your neighborhood amusement park probably would fit here. Think of Kings Island’s Diamondback, Knott’s Berry Farm’s Silver Bullet, or Cedar Point’s Millennium Force. Though some amount of decoration or style might exist in the name, queue, or station, the point of these coasters is to be coasters. It’s what they’re good at!

SENSATION COASTERS

Image: Universal

Although these are ultimately “just” a thrill ride, they also evoke something more. These coasters meant to convey a sensation, distilled and exaggerated. Think of Cedar Point’s Maverick with the “personality” of a buckin’ bronco, twisting through canyons and dipping along the water as cannons launch; Busch Gardens’ SheiKra is named for the African bird of prey known to dive straight down to pluck it prey, matching the coaster’s wide winged trains, vertical drop, and splashdown…

You’d probably group in SeaWorld Orlando’s Manta, meant to evoke the sensation of a manta ray’s graceful flight through the seas. Likewise, Kings Dominion’s Lost Legend: VOLCANO was built around a physical mountain, but the ride was meant to be an embodiment of the explosive eruption of a volcano. Same with Universal’s Incredible Hulk Coaster – a living embodiment of the Hulk’s raging transformation.

THEME COASTERS

Image: Disney

On Big Thunder Mountain, you’re on a runaway mine train in the Old West; on Space Mountain, you’re zipping among the stars; on the Matterhorn, you’re bobsledding down the icy slopes of Switzerland. Each of these rides clearly creates a vivid, inspired environment, but do they rise to the level of a “Story Coaster”? To our thinking, no. Instead, they settle into the level of “Theme Coasters,” creating a world and maybe the loosest kind of plot, but one in which we have little role to play.

Lots of Disney attractions – like Slinky Dog Dash, Crush’s Coaster, and Seven Dwarfs Mine Train – seem to fit into this category… But Theme Coasters aren’t just the purview of Disney and Universal. Seasonal, regional parks aspire to this level and often meet it, as in Kings Island’s elaborate Adventure Express mine train; Alton Towers’ Smiler; or Busch Gardens’ Cobra’s Curse.

STORY COASTERS

Image: Universal

A relatively new term reserved for the most elaborate rides, we argue that a story coaster would need to bring guests along for a plot – a beginning, middle, and end. Through these experiences, guests would need to disembark having played a role (or at least, having felt that they did since guests actions are unlikely to actually affect the pacing or progress of a roller coaster). Though background and exposition may happen in the queue, the ride itself would need to present rising action, a climax, falling action, and a conclusion – a lofty mark to hit when you’re traveling at roller coaster speed!

It’s not that one is better than another or that every ride should strive to move “up” a level. But thinking of it this way help us to decide if Hagrid’s really is the first “story” coaster on Earth (hint: it’s not) and what other rides might fit into this class… Take a look at the ones we decided on, then let us know which we missed!

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1. Revenge of the Mummy

Image: Universal

Location: Universal Studios Florida
Opened: 2004

One of the early adopters of Universal’s relentless push to modernize its “studio” park, Revenge of the Mummy was once billed as the world’s first “psychological thrill ride.” Especially given that its max speed is 40 miles per hour and its largest drop is technically the same as Seven Dwarfs Mine Train’s, it’s quite a feat that the attraction largely lives up to the hype! Even 15 years later (a lifetime in Universal years), the ride is still considered among Universal’s best, earning it an in-depth making-of feature here, Modern Marvels: Revenge of the Mummy.

Image: Universal

But what’s most impressive is that Universal really pulled out all the stops in adapting the Mummy franchise and its heroes into a more-or-less coherent story that guests ride through. Our motivation? Imhotep is risen, has sucked the soul out of a stagehand, and is determined to kill us. Our goal? Find the symbol of the Medjai – the ancient protective order tasked with returning Imhotep to the grave – before it’s too late.

Along the way, Revenge of the Mummy is equal parts frightening and fun, with nimble 12-person “mine carts” that first act as dark ride vehicles before twisting, diving, slamming to a halt, and launching. Along the way, the ride uses animatronics, dead-end track, backwards sections, a turntable, and – in its most memorable moment – a “fake unload” station that then sees guests dive into a pit of fiery steam. Peace is restored when the Mummy is seemingly sealed away once again.

2. Expedition Everest

Image: Disney

Location: Disney’s Animal Kingdom
Opened: 2006

Though Disney’s “mountains” are among the most iconic roller coasters on Earth, we’d argue that most of them don’t really rise to the level of “story” coasters. Take Disneyland’s Matterhorn Bobsleds. While riders slalom along the icy mountain, through glacial grottos, and even encounter the Abominable Snowman, the ride isn’t really bringing them along for a plot. Instead, it’s merely conveying the fanciful theme of bobsledding as a joyful and freeing adventure. 

However, its sister ride at Disney’s Animal Kingdom is a whole different beast. The Modern Marvel: Expedition Everest benefits from being layered into the park’s photorealistic Asia, which already has enough plot baked in (thanks to legendary Imagineer Joe Rohde and his team) to instantly add context and realism. The queue for Expedition Everest sets up what we need to know by sending guests through a Yeti museum with artifacts for and against the existence of the legendary guardian of the Himalayas. 

Image: Disney

Once on board, guests trains head for a Forbidden Mountain only to be intercepted by track that’s been mysteriously uprooted… What follows is a descent through the mountain’s caverns with the protective Yeti in pursuit. The voyage through the Himalayas and the Yeti’s attack feels like a story guests are a part of. It’s happening to riders, not just around riders. And though it may feel like a story coaster would be the same every time and thus reduce re-rideability, Everest proves it’s not true, consistently considered one of the resort’s key attractions.

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