Four Types of Attractions Plucked from Disney’s “Playbook” That Universal Orlando Really Needs

Look – as tempting as the treatment may be, you won’t find many places on Park Lore where we pit Walt Disney World against Universal Orlando. Despite being Disney’s nearest competitor (in both proximity and quality), the sensationalized war between two themed entertainment titans is pretty unproductive…

Except when it’s not. There’s no question, after all, that Walt Disney World and Disneyland are better because Universal Orlando exists, and vice versa! In that way, the existence of and competition between two mega-titans in the theme park industry (and within a taxi ride of each other, at that) is spectacularly productive! Thanks to Disney and Universal’s battle over tourist dollars, designers are able to flow between projects; new attractions come to market; the rising tide truly lifts all boats.

That’s why – if you ask us – it doesn’t hurt to see what works. Today, we wanted to “zoom in” on four “genres” of attractions that define Disney Parks, but are curiously lacking from Universal’s. Given that both operators have very different markets, audiences, and ambitions, it’s true that different paths and different histories have yielded different attraction lineups… but in at least a few places, we think borrowing from Disney’s playbook could be a brilliant way to fill some niche corners of Universal Orlando…

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