Beyond Galactic Starcruiser: 4 Blue Sky Ideas for Other Immersive, Multi-Day, “Living Theater” Experiences…

You’d have to be pretty off-the-theme-park-grid to have missed the ups and downs of Star Wars: Galactic Starcruiser. Just about every moment of the Starcruiser’s 18-month life has been covered online, in equal parts adoration and mockery. And it’s easy to see why…

On one hand, Star Wars: Galactic Starcruiser was the kind of ambitious, forward-thinking, risky, and industry-pivoting project we just haven’t seen from a play-it-safe Disney since California Adventure’s $1.2 billion reimagining kicked off. Despite the shorthand, calling the Galactic Starcruiser a hotel was like calling Disneyland a fair. Sure, it had beds, but guests aboard the “Halcyon” didn’t just sleep. They were part of a multi-day, fully-immersive, living theater experience that cast them as real denizens of the Star Wars universe who found themselves in an all-encompassing, unfolding story…

Stories in the Extra Features and Special Features collections of Park Lore are all about connections – they’re the threads that interlace between the Lost Legends, Declassified Disasters, Modern Marvels, and Possibilitylands you’ll find in our Main Collections. In other words, these features are for people who really want to dig deep.



This article and hundreds more are available for Bronze, Silver, Gold, and Platinum Members who help support this ad-free, clickbait-free, quality-over-quantity collection with a monthly membership. Park Lore Members can access more than a hundred Member-exclusive articles, unlock rare concept art and construction photos in every story, stream audio across the site, tune into podcast exclusives, and receive an annual member card and merch in the mail!

If you choose to join Park Lore’s community of Bronze, Silver, Gold, and Platinum Members, you’ll instantly unlock this story (and of course, a lot more). You can learn more about joining and supporting Park Lore (and browse all the available Extras and Special Features) in the “Memberships & Perks” menu above. If you can’t afford a Pass, please contact us; we’ll make some magic happen.


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After Starcruiser: Lessons (Hopefully) Learned From Disney’s Immersive Star Wars Cruise & Where Its DNA Can Live On…

In January 2022 – just two months before it opened to the public – our friends at Theme Park Tourist asked their readers to “Place Your Bets” on whether Star Wars: Galactic Starcruiser would be a blockbuster or a bust. No matter which side of the debate you “locked in” on, you probably didn’t expect to have an answer this soon. But it’s true: just 18 months after its debut, former CEO Bob Chapek‘s premium pet project will close forever after its last voyage returns on September 30, 2023.

The public never quite seemed to “get” the Starcruiser, whose experience (and pricing) was modeled after a cruise swirled with a low-capacity boutique theme park sprinkled with an escape room. The landlocked experience invited guests into one of 100 intentionally-compact “cabins” with screen-based “windows.” There, they set up camp for two nights’ accommodations, exploring the ship’s bridge, engine room, & chambers, engaging in app-based missions, enjoying all-inclusive dining and entertainment (including all-you-can-drink Blue Milk on tap), traveling to and from Batuu, and meeting-and-greeting Star Wars characters in the context of an immersive, multi-day story.

Stories in the Extra Features and Special Features collections of Park Lore are all about connections – they’re the threads that interlace between the Lost Legends, Declassified Disasters, Modern Marvels, and Possibilitylands you’ll find in our Main Collections. In other words, these features are for people who really want to dig deep.



This article and hundreds more are available for Bronze, Silver, Gold, and Platinum Members who help support this ad-free, clickbait-free, quality-over-quantity collection with a monthly membership. Park Lore Members can access more than a hundred Member-exclusive articles, unlock rare concept art and construction photos in every story, stream audio across the site, tune into podcast exclusives, and receive an annual member card and merch in the mail!

If you choose to join Park Lore’s community of Bronze, Silver, Gold, and Platinum Members, you’ll instantly unlock this story (and of course, a lot more). You can learn more about joining and supporting Park Lore (and browse all the available Extras and Special Features) in the “Memberships & Perks” menu above. If you can’t afford a Pass, please contact us; we’ll make some magic happen.


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A Timeline of Disney Parks’ Annual Promotional Campaigns from the Millennium Celebration to “100 Years of Wonder”

No one knows how to throw a party quite like Disney.

That’s probably why, for the last quarter century, some of the most spectacular celebrations in the industry have actually been housed right in Disney’s theme parks. In fact, it’s something of an annual tradition for Disney to run year-long promotional campaigns centered on the Disney Parks, where grand decor, astounding entertainment, and special offerings abound.

When they’re done right, Disney Parks’ annual campaigns can leave the kinds of lasting memories that are cherished for generations. And sometimes, they don’t exactly live up to the hype… Today, we’re exploring Disney’s best (and sometimes, weirdest) campaigns from The Millennium Celebration to the World’s Most Magical Celebration and beyond…

Continue reading “A Timeline of Disney Parks’ Annual Promotional Campaigns from the Millennium Celebration to “100 Years of Wonder””

EPCOT40: New and Nostalgic Ways To See, Hear, and Feel “Classic EPCOT” in the Park, Four Decades Later…

Whether you first visited EPCOT in the ’80s, ’90s, 2000s, or 2010s, a trip to the park today would tell you that EPCOT’s story has been a complex one. EPCOT is a park rooted in the past and perpetually tasked by the present to envision a future we now inhabit. At nearly every step of its life, it’s battled between what it was, is, and could be. Somewhere between being hopelessly retro and hopelessly futuristic, the park has been the subject of fan debate for decades, even as piecemeal updates, changes, replacements, and character injections have tried to balance EPCOT’s thrills, entertainment, and family appeal.

We all know that in 2019, Disney officially launched a California-Adventure-sized reimagining of EPCOT, committing billions of dollars and at least a half-decade of focused attention to Walt Disney World’s second gate. It’s unlikely than any singular vision for EPCOT could ever balance the whims of fans who recall its intellectually ambitious origin, executives who have long detested its lack of character, and guests who have long been caught between the park’s competing identities.

Stories in the Extra Features and Special Features collections of Park Lore are all about connections – they’re the threads that interlace between the Lost Legends, Declassified Disasters, Modern Marvels, and Possibilitylands you’ll find in our Main Collections. In other words, these features are for people who really want to dig deep.



This article and hundreds more are available for Bronze, Silver, Gold, and Platinum Members who help support this ad-free, clickbait-free, quality-over-quantity collection with a monthly membership. Park Lore Members can access more than a hundred Member-exclusive articles, unlock rare concept art and construction photos in every story, stream audio across the site, tune into podcast exclusives, and receive an annual member card and merch in the mail!

If you choose to join Park Lore’s community of Bronze, Silver, Gold, and Platinum Members, you’ll instantly unlock this story (and of course, a lot more). You can learn more about joining and supporting Park Lore (and browse all the available Extras and Special Features) in the “Memberships & Perks” menu above. If you can’t afford a Pass, please contact us; we’ll make some magic happen.


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Universal Alignment: The Build-Up To Universal’s New Epic Theme Park… And Why Disney Doesn’t Seem Too Worried

It’s been decades since either Disney or Universal opened a new theme park on American soil… and in those decades, game-changing innovations in ride systems, guest-facing technology, and industry best-practices have changed by leaps and bounds.

Now, just over the horizon, those decades of innovation and imagination appear ready to coalesce on the first from-scractch major U.S. park born after the Wizarding World reset the rules of themed design. Universal’s Epic Universe looks to be a best-of, portfolio-defining park maked by immersive, blockbuster themed lands and cutting edge E-Tickets based on some of the world’s highest-earning franchises.

Continue reading “Universal Alignment: The Build-Up To Universal’s New Epic Theme Park… And Why Disney Doesn’t Seem Too Worried”

Get To Know MCO: 6 Stories, Secrets, and Surprises From The Orlando International Airport

Orlando International Airport. For most theme park fans, it’s the literal gateway to the Magic Kingdom; a waypoint to EPCOT; the official start of a Disney Cruise; a stopover en route to Universal Orlando… and at the end of a trip, the depressing portal back to reality. If you’re reading this, you’ve probably passed through the Orlando International Airport yourself! But how much do you really know about “MCO” and how it connects to Disney World literally and metaphorically?

Image: MCO

Today, we’ll take a look at a few of the surprising stories you may not know about Orlando International Airport, as well as dig into the oddities and features of this airport that you know and love. Take your seats; place tray-tables in their upright and locked position, please, as we take off into the true stories of MCO… Speaking of which…

Stories in the Extra Features and Special Features collections of Park Lore are all about connections – they’re the threads that interlace between the Lost Legends, Declassified Disasters, Modern Marvels, and Possibilitylands you’ll find in our Main Collections. In other words, these features are for people who really want to dig deep.



This article and hundreds more are available for Bronze, Silver, Gold, and Platinum Members who help support this ad-free, clickbait-free, quality-over-quantity collection with a monthly membership. Park Lore Members can access more than a hundred Member-exclusive articles, unlock rare concept art and construction photos in every story, stream audio across the site, tune into podcast exclusives, and receive an annual member card and merch in the mail!

If you choose to join Park Lore’s community of Bronze, Silver, Gold, and Platinum Members, you’ll instantly unlock this story (and of course, a lot more). You can learn more about joining and supporting Park Lore (and browse all the available Extras and Special Features) in the “Memberships & Perks” menu above. If you can’t afford a Pass, please contact us; we’ll make some magic happen.


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“Upcharge FastPass By Any Other Name” – An International Tour of Disney’s New Paid Priority Access Systems

No one likes to wait. And for the last few decades, Disney Parks have been experimenting with not just how to get guests to do less of it, but who those lucky few should be… Once upon a time, Disney’s patented FastPass system gave all guests the chance to gain priority boarding at popular rides… and at no additional cost! Though it now seems like a folksy throwback to a simpler time, the idea that skipping the line could be available to all – and “free” – was a defining factor of a day at Disney Parks… until it wasn’t. 

Today, we’ll take a whirlwind tour of the six Disney Resorts on Earth to see the unique line-skipping system at each. Balancing guest service, operations, and – of course – revenue, each Disney Resort has developed its own system for skipping the line… From pay-one-price, one-time-anytime-access to ride bundles, virtual queues, and a la carte upcharges, it turns out that if you’ve been to one Disney Park, you really haven’t seen ‘em all… Which line-skipping system do you think is best? We’ll leave you to debate in the comments below…

Stories in the Extra Features and Special Features collections of Park Lore are all about connections – they’re the threads that interlace between the Lost Legends, Declassified Disasters, Modern Marvels, and Possibilitylands you’ll find in our Main Collections. In other words, these features are for people who really want to dig deep.



This article and hundreds more are available for Bronze, Silver, Gold, and Platinum Members who help support this ad-free, clickbait-free, quality-over-quantity collection with a monthly membership. Park Lore Members can access more than a hundred Member-exclusive articles, unlock rare concept art and construction photos in every story, stream audio across the site, tune into podcast exclusives, and receive an annual member card and merch in the mail!

If you choose to join Park Lore’s community of Bronze, Silver, Gold, and Platinum Members, you’ll instantly unlock this story (and of course, a lot more). You can learn more about joining and supporting Park Lore (and browse all the available Extras and Special Features) in the “Memberships & Perks” menu above. If you can’t afford a Pass, please contact us; we’ll make some magic happen.


Log In or Join Now

Secrets of the Resistance: Inside the Imagineering Tricks That Bring Disney’s Greatest Modern Dark Ride to Life

There’s never been an attraction anywhere on Earth quite like Star Wars: Rise of the Resistance – nothing as massively scaled; nothing as committed to immersion; nothing as filled with inexplicable, impossible, and ingenious Imagineering moments. More than an E-Ticket, this next-generation experience is one-of-a-kind… and yet, it’s made possible entirely by the Imagineering landmarks that have come before. 

Today, we’ll set off into Star Wars: Rise of the Resistance to explore nine of this ride’s most surprising moments and inexplicable surprises. So be warned: if you haven’t experienced this 21st century masterpiece – or if you don’t want its jaw-dropping effects spoiled by learning their inner workings – maybe instead make your way to another in-depth feature. 

For those who are ready to set off from Batuu and take on the might of the First Order, hold on tight. To uncover the Secrets of the Resistance, we’ll walk through the Rise experience from beginning to end, describe how its greatest tricks work, and explore the Imagineering “ingredients” – the prototypes and precedents – that add up to make this once-in-a-lifetime ride possible.

Continue reading “Secrets of the Resistance: Inside the Imagineering Tricks That Bring Disney’s Greatest Modern Dark Ride to Life”

River Country: The Hoot ‘n Holler History of Walt Disney World’s Original, Ole Time Swimmin’ Hole

Believe it or not, there was a Disney World before Lightning Lane. Before Genie+. Before FastPass, or Advanced Dining Reservations, or Park Hopping, or Animal Kingdom, or the Disney-MGM Studios, or EPCOT. Disney World existed without apps, or Wifi, or Mobile Orders, or Boarding Groups. In an era of increasing connectively and complexity, it’s almost difficult to imagine…

But long, long ago, Walt Disney World was a leisure resort; a destination defined not by pre-planningwaiting & reserving, and connecting with The Walt Disney Company’s stories, characters, and franchises, but by sunbathing! Sailing! Biking! Picnicking! Golfing! Year after year, glimpses of that simpler time are harder and harder to find… Like dreamy visions, original remnants of the Disney World of the 1970s fade out of existence, unremembered.

Continue reading “River Country: The Hoot ‘n Holler History of Walt Disney World’s Original, Ole Time Swimmin’ Hole”

ONE & ONLY: Illustrating the Ride Layouts of Disney Imagineering’s One-of-a-Kind “Bucket List” Landmarks

In case this is your first visit to Park Lore, let me catch you up! For over a decade, I’ve been writing, assembling, and adding to an all-in-one-place collection of the stories behind the rides we love. From closed, classic Lost Legends to never-built Possibilitylands; the lessons learned from Declassified Disasters to the wonders that await inside Modern Marvels, this interconnected, in-depth collection is all about seeing the parks we love differently – all supported by Members instead of ads and clickbait!

Earlier this year, I launched a new initiative to “paint the picture” of theme park attractions… literally. So far, I’ve hand-illustrated about 100 ride layouts representing attractions across six countries! My first batch – THEN & NOW – explored how attraction designers re-use the same physical spaces to develop entirely unique experiences; then, the HERE & THERE collection saw how the same ride can be “translated” differently to new parks, new spaces, and even new cultures.

Continue reading “ONE & ONLY: Illustrating the Ride Layouts of Disney Imagineering’s One-of-a-Kind “Bucket List” Landmarks”